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A Global Materials Science Leader Reimagines Internal Ops with Generative UI
Hash Pakbaz, Chief of Digital Operations at a world-renowned Japanese multinational in materials science, set out to fundamentally reshape how the enterprise operates, from slow internal workflows to intelligent, AI-driven outcomes. His team wasn’t just looking for another AI integration, they wanted agents that could deliver results without the drag of hardcoded traditional UI.
Challenges
- Manual reporting workflows - PowerPoint decks, Excel files, and human follow-ups - slowed procurement cycles and decision velocity.
- Existing BI tools couldn’t deliver real-time, contextual data visualizations that business users could act on without technical support.
- Internal communication was overly text-dependent, subjective, and fragmented across channels.
Solutions
- Transformed freeform prompts like “order these five items” into structured, interactive UIs with dropdowns, filters, and validations.
- Deployed asynchronous agents that deliver contextual forms - no inbox back-and-forth.
- Replaced traditional BI tools and hardcoded dashboards with real-time dynamic dashboards that respond to intent.
"A key capability required for impactful adoption of agents is their ability, similar to their human co-workers, to communicate with people in a multi-modal approach where the communication modality and information representation is determined contextually and in real time. With Thesys we can see for the first time that this is possible"
Hash Pakbaz,
Chief of Digital Operations
Hash Pakbaz,
Chief of Digital Operations
Business impact
- Saved weeks of turnaround time to generate customer reports and support follow-ups.
- Removed manual formatting and approvals, allowing stakeholders to act immediately with minimal friction.
- Delivered real-time solutions that improved internal collaboration which led to increases in CSAT and NPS from partners and customers.
- Improved employee productivity by 4X by automating low-leverage tasks and redirecting focus to customer value.
- Enabled non-technical users to use AI by replacing text answers with visual responses that were easy and intuitive.
Why Choose Thesys
The team didn’t need another SaaS tool - they needed a paradigm shift. Thesys offered what no other solution could: agents powered with Generative UI that operate without traditional workflow bottlenecks, generate real outputs from simple prompts, and allow employees to interact with systems in ways that feel intelligent and effortless. For Hash and his team, the value of Thesys lies not in the product interface itself, but in its ability to turn intent into impact for all employees across the business.
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